Facebook marketing for any business requires a smart approach. But when it comes to Facebook marketing for wineries there are some additional considerations you really need to keep in mind.Wineries, after all, are not your standard business. The products your winery produces tend to be consumed only occasionally by the majority of your customers, Either because wine isn't a regular part of their Weekly routine, or because there's just so much other wine on the market that consumers like to spread the wealth and explore other producers' wines as well.
So how does a winery use a platform like Facebook to effectively market and develop relationships with its customers?
Here's a no-nonsense video guide to the steps you want to take in positioning your winery as both a go-to source for interesting and engaging content, and an authority among wine consumers.
Be sure to grab my short course at http://baeronmarketing.com/3essentials
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